A three-row crossover EV prototype being developed by Ford's Model E electric

division will fight in the market currently dominated by Rivian and—you guessed it—Tesla.

Instead of just imitating existing EVs, Ford's 7-seat electric crossover seeks to play to their strengths—large SUVs

The Tesla's mainstay luxury two-row crossovers had a more direct rival in the form of the Ford Mustang Mach-E.

Having been handily beaten in the EV market by Tesla, Ford is trying a new angle. 

A full-size SUV that brings EV efficiency to customers who previously bought Ford Expeditions,

This electric crossover will preempt the flooding of the 5-seater market by taking 

Despite investing heavily in their Model E electric car division—like pretty much every other major